Copywriter – Marketing & Communications

About the role

We are seeking a professional copywriter to craft persuasive, clear, and engaging text for marketing and advertising campaigns across email, social media, and other channels. The role focuses on influencing readers to take specific actions and driving conversions for our clients.

Key responsibilities

• Create engaging and persuasive content for ads, websites, social media platforms, and various marketing channels.
• Conduct in‑depth research on products, target audiences, and market trends to produce informed, impactful content.
• Review client briefs to confirm project scope is well‑defined and desired outcomes are clearly established.
• Revamp and refresh website content and company materials to ensure accuracy and relevance.
• Collaborate with designers, marketing teams, and clients to ensure consistency in messaging and creative strategy.
• Maintain a unified brand voice across all content and platforms.
• Contribute fresh ideas during brainstorming sessions to spark compelling campaign concepts.

Required profile

• A bachelor’s degree in English, communications, marketing, or a related field.
• A strong portfolio showcasing writing samples.
• Ability to meet deadlines and manage multiple projects simultaneously.
• Effective priority management to complete assignments based on importance.
• Stable high‑speed internet connection, a working laptop, and a reliable backup power source.

Required skills

• SEO knowledge
• Microsoft Word
• Microsoft Excel
• Microsoft PowerPoint
• Microsoft Outlook
• Content Management Systems (CMS)
• Basic HTML
• Social media platforms