Creative Writer

About the role

We are seeking a visionary Creative Writer to shape our brand’s voice across digital platforms. The role blends emotional storytelling with strategic marketing to drive high‑conversion content for a dynamic organization operating across multiple time zones.

Key responsibilities

• Develop and maintain a consistent brand voice across website, email, social media, and newsletters.
• Produce long‑form and short‑form content such as blogs, articles, and whitepapers.
• Conceptualize and script audio‑visual content for podcasts, YouTube, TikTok, and Meta ads.
• Write conversion‑focused ad copy and landing‑page text to boost engagement and sales.
• Research African cultural trends and optimize content for SEO to increase organic reach.
• Collaborate with remote design and video teams to align written and visual assets.

Required profile

• Degree in English, Journalism, Communications, Creative Writing or equivalent experience.
• 3–5 years of professional creative writing, copywriting, or content creation experience.
• Strong portfolio showcasing storytelling and copywriting work.
• Deep understanding of African socioeconomic landscape, pop culture, and consumer behavior.
• Excellent command of English with flawless grammar, syntax, and proofreading.
• Self‑driven, highly organized and able to meet strict deadlines independently.

Required skills

• WordPress (CMS)
• Slack (team collaboration)
• Google Workspace (productivity suite)