Head of Agency

About the role

NIC Life Assurance, a wholly owned subsidiary of NIC Holdings, is looking for a Head of Agency to lead its agency distribution channel. Reporting to the Chief Operations & Business Development Officer, the role provides strategic leadership and overall management of the agency network to grow sustainable business, increase market penetration and meet premium, recruitment, productivity and retention targets.

Key responsibilities

• Develop and implement the agency distribution strategy to drive premium growth and market penetration.
• Lead recruitment, appointment, onboarding and activation of agents and Unit Managers.
• Coach and supervise Unit Managers and manage agency teams to meet performance targets.
• Drive premium income through sales execution, prospecting, customer acquisition and cross-selling.
• Improve agent productivity, motivation, retention, persistency and renewal collections.
• Train agents and Unit Managers in product knowledge, sales, customer service and professional conduct.
• Monitor agency KPIs, report performance, forecast growth and fix underperforming units.
• Promote digital platforms and tools for agents and sales management.
• Ensure compliance with IRA regulations, company policies and agency agreements.
• Manage agency budgets, commissions, incentives and operational resources.

Required profile

• Bachelor's degree in Business Administration, Marketing, Sales, Insurance, Finance, Economics, Commerce or a related field; a diploma with proven sales management experience is an added advantage.
• Certificate of Proficiency (COP) in Insurance, or willingness to obtain it within the stated period.
• Minimum 5-7 years' experience in insurance sales, agency management, business development or distribution, preferably in life assurance.
• At least 3 years in a managerial or leadership role managing sales teams, Unit Managers or agents.
• Proven track record of recruiting, developing and retaining an agency force and achieving premium and growth targets.

Required skills

• Strategic leadership and agency distribution management.
• Sales, negotiation and business development skills.
• Recruitment, coaching, motivation and people management.
• Digital proficiency in CRM, sales management and business reporting.
• Good understanding of life insurance products, IRA regulations and agency distribution.

Applications are made by sending a resume by email to the company's vacancies address, stating the job title in the subject line, by Friday 20 November 2026 at 5 PM; only shortlisted candidates will be contacted.