Manager – Digital Channels, Sales & Distribution

About the role

The Manager – Digital Channels, Sales & Distribution will lead MTN Uganda’s channel ecosystem, creating sustainable growth opportunities, expanding market reach and driving revenue through effective channel strategies and stakeholder management.

Key responsibilities

• Develop and implement channel development strategies aligned with commercial objectives.
• Identify and evaluate new routes‑to‑market and channel opportunities, designing expansion initiatives to increase market penetration.
• Establish and manage relationships with distributors, dealers, aggregators, agents, resellers and strategic partners, negotiating commercial agreements and monitoring performance.
• Deliver channel revenue, subscriber acquisition and market‑share targets, driving activation campaigns and sales acceleration initiatives.
• Identify strategic growth opportunities across consumer and enterprise segments, build business cases and lead execution of channel growth projects.
• Ensure compliance with channel operating standards and governance frameworks.

Required profile

• Proven experience in channel strategy development, partner management and revenue growth within the telecom or related sector.
• Strong analytical skills to assess market opportunities, monitor performance against KPIs and develop business plans.
• Excellent negotiation and stakeholder management abilities.
• Ability to lead cross‑functional projects and drive transformation programs.

Required skills