Business Development Executive

About the role

Sentinel Africa Consulting Limited is seeking a proactive Business Development Executive to drive market research, lead generation, and client outreach in Uganda. You will work closely with senior management to identify new business opportunities and support the sales cycle from prospecting to proposal delivery.

Key responsibilities

• Conduct market research to identify potential clients, monitor trends, and build a prospect database.
• Develop targeted outreach campaigns, qualify leads, and schedule meetings with senior management.
• Attend client meetings, deliver introductory pitches, and support proposal and tender preparation.
• Maintain relationships with key decision‑makers, track interactions in the CRM, and ensure high client satisfaction.
• Maintain an up‑to‑date sales pipeline and prepare weekly business development reports.

Required profile

• Bachelor's degree in Business Administration, Marketing, Sales, IT, Computer Science or related field.
• 2 to 5 years of experience in business development, sales, account management or client relationship management.
• Experience selling professional services, consulting, technology, cybersecurity or training is an advantage.

Required skills

• Proficiency with LinkedIn for prospecting.
• Experience using Zoho Bigin/CRM.
• Strong command of Microsoft Office suite.
• Familiarity with sales prospecting tools.