Head of Sales & Marketing – Edible Oils & Fats (FMCG)
Career Directions Ltd · Kamwokya
Job description
About the role
The Head of Sales & Marketing for Edible Oils & Fats will steer the commercial strategy of a leading FMCG business. Reporting to the Customer Response Team, you will own the full P&L and drive growth, profitability and brand performance across Kenya and regional markets.
Key responsibilities
- Develop and execute the commercial and category strategy aligned with overall business objectives.
- Own the category P&L, managing pricing, product mix, margins and volume targets.
- Lead business planning and forecasting in partnership with Production, Supply Chain, Finance and other functions.
- Identify and pursue growth opportunities through portfolio optimisation, innovation and value‑added products.
- Direct regional sales heads, trade marketing lead and sales operations to ensure execution excellence.
- Drive customer‑centric, data‑driven decision making and operational agility across the sales and marketing value chain.
Required profile
- Senior‑level professional with at least 12 years of experience in FMCG sales and marketing.
- Proven track record of managing large commercial teams and delivering P&L responsibility.
- Strong strategic thinking, commercial acumen and ability to navigate complex market dynamics.
- Experience in category management for edible oils, fats or related consumer goods.
Required skills
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Published 1 month ago
Expires 4 weeks from now
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Career Directions Ltd
Kamwokya
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